The OS for Marketing
Aldwin is an AI campaign management software with a teammate on top: hire it with a job description and it plans, builds, and executes across every channel from one workspace, with you in command.
Good evening
Here's my plan:
Hi {{first_name}}, your pipeline data lives in six tools. Starting today, Lumen syncs it straight into Salesforce, no exports, no stale dashboards.
"Made by marketers. For marketers"
Why marketing teams run on Aldwin.
AI campaign management software that allows your team to go from doing, to directing.
One idea becomes a coordinated campaign across every channel, in sync, each one native to its channel and in your brand's voice. Change the idea and it ripples everywhere at once, without clobbering the work you already approved. Point tools make one asset at a time and leave you to stitch them together. Aldwin does the stitching.
Aldwin launches the work, measures what actually moved pipeline in your CRM, grades its own forecast against what happened, and writes the lesson into your Ledger. Significance or unknown, never a guess dressed as a fact. Your marketing gets sharper every cycle, an advantage a competitor can't buy, only build.
No migration, no new platform to learn, no ripping out your CRM and no handing over your email sending. Aldwin runs on top of the stack you already have, Salesforce and Pardot, HubSpot, with Marketing Cloud Next as you move. You keep the infrastructure you trust and add the teammate on top.
The engine that never clocks out.
Builds the nurture overnight. Flags the campaign that's slipping. Has the readout waiting before your coffee.
An engine that compounds.
The engine that never clocks out. Builds the nurture overnight. Flags the campaign that's slipping. Has the readout waiting before your coffee.
Learn your company
Onboards by reading.
Aldwin absorbs your brand voice, playbook, ICP, campaigns, and results. The longer it operates, the deeper its understanding becomes.
Plan the year
A real plan emerges.
Campaigns mapped to revenue goals, content calendars built around launches, budget tied to outcomes.
Automate marketing
Specialists doing the work.
Agents draft, route, sequence, and verify. Your team approves and ships, instead of grinding through manual ops.
Compound knowledge
Sharper, not stale.
Every campaign, every result, every insight feeds back. The longer you run Aldwin, the more it knows about what works.
A connected AI workspace for marketing teams.
The AI campaign management software is built as five product surfaces that work together. Talk in chat. Build on canvas. Route work through specialists. Pull from memory. Ship to your stack.
Enterprise-Grade Security & Governance
Ethical walls and cross-matter isolation prevent client information from bleeding across matters, users, or time. Full audit trails give complete visibility into every tool call, file access, and agent action.
Marketing-specific agent capabilities
Jurisdiction-aware legal research grounded in real sources. Best-in-class structured citations. Purpose-built document understanding. Tabular review at scale. Firm-wide search across DMS and knowledge bases.
Products & Interfaces
These are the surfaces where legal work happens. Where lawyers, agents and clients draft, review, research, and collaborate — and deliver work to their clients. Every product is purpose-built to handle complex legal workflows end-to-end.
Context & knowledge
Firm playbooks, precedent libraries, clause banks, negotiated positions, and full matter history are all layered into every agent action. The aOS picks up where the last round left off, compounding institutional knowledge into every piece of work the agent produces.
Data & integrations
The aOS unifies everything under one roof so you can handle matters smarter and faster. DMS integrations, document ingestion, content sources, third-party legal services, and MCP connectors all feed into the agent's context.
Agentic harness
This is the orchestration layer that turns LLM technology into domain-specific agents. It’s is the first step in making AI legal-ready. Handles tool routing, control flow, memory management, model selection, and guardrails. Deploys specialist sub-agents in parallel to execute multi-step legal workflows end-to-end.
05 – SECURITY
Security-first, and you stay in command.
Security and your trust are the foundation, not a feature. Your data is isolated and encrypted, never used to train external models. Every action is logged, you set the creation dial, and you approve the work. SOC 2 is in progress.
Your data, never trained on
Aldwin runs on Anthropic's API, which contractually never trains on customer data. Your campaigns, prospects, and playbook stay yours alone.
Encrypted end to end
TLS 1.3 in transit and AES-256 at rest, on infrastructure that meets the strictest industry standards for data protection.
Workspace isolation
Each customer workspace operates inside its own data boundary. Your team never sees another customer's data, and they never see yours.
Hardened authentication
Modern auth with strong passwords enforced, account lockout protection, separated database roles, and SSO ready for enterprise.
Certified infrastructure
Aldwin runs on SOC 2 Type II and ISO 27001 certified cloud infrastructure. We're laying the groundwork for our own formal certifications.
06 – FAQ
Questions about the platform.
Software that plans, builds, and runs marketing campaigns, rather than just helping you assemble them. Aldwin goes further than most: you set the plan and the dial, it does the work with human oversight built in, and you approve what ships. For the full category picture, see the AI marketing platform buyer’s guide (links to /ai-marketing-platform/, the pillar).
Most AI campaign management software helps you run individual campaigns you’ve already planned. Aldwin plans the campaigns themselves from your revenue goal, builds them across every channel, and ties the results back to pipeline in your CRM.
General AI assistants help a marketer with a task, drafting, summarizing, answering. Aldwin is the marketing-specific infrastructure that runs the work: governed, on-brand, across every channel, at scale, with your approval. The model is the easy part and getting cheaper. The hard part is the infrastructure to run it safely across your marketing, the plan spine, the work compiler, the connectors, and the intelligence that makes it yours. One helps you write an email; the other runs the engine.
Your CRM and the channels you already run, including deep, native fluency with Salesforce and the systems most B2B teams live in. The work happens in your real stack, not a silo.
You write the job description, connect your stack, and Aldwin learns your company, typically a first working session, not an implementation project. It sharpens from there with every plan you run.
No. Aldwin runs the production and coordination; your people keep the strategy, taste, and judgment. Good AI campaign management software should give your team back the hours execution steals, not remove the team. You set the autonomy dial and approve everything before it ships.
One plan becomes coordinated work across email and lifecycle, social, content, SEO and GEO, and paid, tied to your CRM. That is the difference from single-channel tools: Aldwin manages the whole campaign as one motion, not one channel at a time.
Automation platforms run the sends you’ve already built and the journeys you’ve already mapped. Aldwin plans the campaigns themselves from your revenue goal, writes the assets, and coordinates every channel, then hands the finished work to your automation to execute. It runs a level above automation and on top of it, not instead of it.
Yes. Every plan runs under a dial you set, from full creation where Aldwin builds and stages everything for approval, down to planning-only where it drafts the strategy and your team executes. Unlike most AI campaign management software, nothing is all-or-nothing, and nothing ships without your sign-off.
It’s often where it matters most. A one or two person team carries the same channel load as a large one, so the software that runs the campaigns end to end returns the most time exactly where headcount is thinnest. Aldwin lets a small team run the motion of a much larger one.
It learns your voice, your positioning, and your visual system from your real materials, and holds every asset to that standard before it reaches you. The longer it runs, the sharper the match, because every approval and edit is written back into your instance.
